Alt Text & SEO 101
Google relies on alt attributes to understand image context. That data powers Universal Search thumbnails and Google Images rankings. When images lack clear alt text, entire traffic streams disappear.
Best Practices We Follow
- Describe the image’s core meaning in ≤ 125 characters.
- Include keywords only when they’re genuinely relevant.
- Mark decorative graphics with
alt=""
. - Keep tone consistent with your brand voice.